Twenty-two years selling things online. Three-time co-founder, operator across ecommerce and lead generation, advisor inside one of the category-defining retention companies of the decade.
Overseeing marketing across the Atticor portfolio of personal injury brands being acquired — currently 4 brands across 14 states, with 3 more brands and 8 more states coming online
Annual marketing budget north of $210M
Channel strategy, attribution, and CAC modeling across paid search, LSA, traditional media, lead vendors, and intake
Built and maintain a suite of internal tools — multi-agent intelligence, browser extensions, attribution modeling, media operations infrastructure — that run the analytics underneath the portfolio
Cross-brand creative, media planning, and reconciliation infrastructure
2023 — 2025
Los Angeles, CA
Attorney Share
Co-Founder & Chief Marketing Officer · Third co-founder role
$0 to $30M enterprise value in 20 months
Raised $5M seed; proved product–market fit
Built the product and the marketing in parallel from blank pages
Performance and brand marketing from zero — paid, SEO, partnerships
CRM across email, SMS, and direct mail
Recruited and developed a high-performing team
2019 — 2023
Culver City, CA
Amuse
Co-Founder & CEO · Leaning product and marketing · Second co-founder role
$0 to $50M ARR in 18 months post-launch
Raised $55M+ across two rounds; acquired in 2023
Partnerships with Live Nation, Cookies, Justin Bieber, Seth Rogen