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Search is Social & ROI in Social Panels

Sep 15, 2010   //   by Alex Becker   //   No Comments

Next week, Social Media Week will commence and I’m proud to announce that both my business partner and I will be panelists at two very social events.

The event I’m speaking at is called Search is Social. The panel is being moderated by Sean Percival, Director of Online Marketing at MySpace and Founder of lalawag which I’m really excited about. He used to work with my old boss, Ben Padnos, and my business partner Rex Freiberger at Tsavo. Additional panelists include Tony Adam of MySpace, Josh Ochs of Media Leaders and Erica Forette of

We will be discussing the impact that search engines play on social media networks and vice-versa, most namely how social networking profiles now seem to “dominate” search engine results pages and how some of the “search” share has gone to people searching on social networks for information instead of Google.

Search is Social Panel

5405 Wilshire Blvd.
Los Angeles, CA 90036

When: Monday, September 20
From 6:30pm – 9pm

My business partner Rex will be speaking at an event later in the week that, in my opinion, is going to be the best event of the week. It is a two part event that features panelists from huge world-wide agencies. In fact, I think that this is event is going to be so good that it’s ALREADY SOLD OUT but check it out anyways!

Brand Engagement – ROI in Social Media

Where: CoLoft
920 Santa Monica Blvd.
Santa Monica, CA 90401

When: Thursday, September 23
From 6pm – 9pm

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About Me

I have been involved in digital marketing since 2004 and have consulted with over 100 companies including Burger King, ScoreBig, ReachLocal, Hyundai and many more.

I help my clients by empowering them to improve three-fold:

  • First, I make them make more money from the traffic they already have through revenue and business optimizations.
  • Second, I help them convert the traffic they already have at the highest rates possible based upon their primary and secondary conversion goals.
  • Third, I drive incremental traffic to their website through a variety of sources, organic and paid.


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